March Madness Tournament
During one of the largest sporting events of the year – March Madness – STN Digital worked closely with the NCAA’s digital team to produce engaging digital content. Through the use of real-time GIFs, highlights, motion graphics and updates, the NCAA was able to capitalize on the excitement and extend the conversation to social media.
ClientNCAAServicesLIVE CoverageYear2016EventNCAA March Madness Tournament
JENKINS AT THE BUZZER!!!
VILLANOVA WINS THE NATIONAL CHAMPIONSHIP!!!!! pic.twitter.com/OZOhV8qsol
— NCAA March Madness (@marchmadness) April 5, 2016
Epic. #NationalChampionship pic.twitter.com/xFtLFn5ysu
— NCAA March Madness (@marchmadness) April 5, 2016
One game for it all! #NationalChampionship
📅TONIGHT
⏰9:19 PM ET
📺#ChampOnTBS
🏀NOVA (📺@truTV) | UNC (📺@tntdrama) pic.twitter.com/ACu7UQw3P0— NCAA March Madness (@marchmadness) April 5, 2016
Brice is a beast. #FinalFour pic.twitter.com/coGZH7iXQV
— NCAA March Madness (@marchmadness) April 3, 2016
Monday. #NationalChampionship pic.twitter.com/Q75yVoWjk5
— NCAA March Madness (@marchmadness) April 3, 2016
HEELS HEADED TO TITLE GAME!
UNC dominates down low, beats Syracuse, 83-66, to advance to play Villanova. #FinalFour pic.twitter.com/HI8oZlX4if
— NCAA March Madness (@marchmadness) April 3, 2016
Highest FG% in #FinalFour history
Championship: 79%, Villanova vs Georgetown, 1985
Semi: 71%, Villanova tonight pic.twitter.com/6aIpeRTBaP— NCAA March Madness (@marchmadness) April 3, 2016
Here’s how the only No. 1 seed in the #FinalFour got here.https://t.co/ngqZvB9V0Z
— NCAA March Madness (@marchmadness) April 1, 2016
And then there were four. #FinalFour pic.twitter.com/uqeyuEUPsJ
— NCAA March Madness (@marchmadness) March 28, 2016
Will Notre Dame find itself invited to the Brice Johnson block party tonight? #Elite8https://t.co/5x4AI0IUpR
— NCAA March Madness (@marchmadness) March 27, 2016
Please do not touch Buddy Hield. He’s too hot. #Elite8 pic.twitter.com/xWsynU9G15
— NCAA March Madness (@marchmadness) March 26, 2016
One of these eight teams will win the #NationalChampionship. #Elite8 pic.twitter.com/X0PpvC0I4g
— NCAA March Madness (@marchmadness) March 26, 2016
A live look at Charlottesville. #MarchMadness pic.twitter.com/OvsmK73ISe
— NCAA March Madness (@marchmadness) March 26, 2016
The #Sweet16 is set! #MarchMadness pic.twitter.com/loH3ywJbUb
— NCAA March Madness (@marchmadness) March 21, 2016
No. 8 Saint Joseph’s leads No. 1 Oregon, 52-51, with 6:59 to play. #MarchMadness pic.twitter.com/q8tX161yPs
— NCAA March Madness (@marchmadness) March 21, 2016
It’s a new #Sweet16 record! #MarchMadness pic.twitter.com/eR5SA7YOZk
— NCAA March Madness (@marchmadness) March 21, 2016
History. #MarchMadness pic.twitter.com/tqFXZ3Ep1k
— NCAA March Madness (@marchmadness) March 19, 2016
Thanks to Stephen F. Austin … https://t.co/ForwwxzMYM #BracketBusted pic.twitter.com/5LcwRN2Kpu
— NCAA March Madness (@marchmadness) March 19, 2016
Middle Tennessee might not be the only 15 to win today.
Oklahoma leads Cal State Bakersfield, 69-65 with 3:32 left. pic.twitter.com/JF16i4su8I
— NCAA March Madness (@marchmadness) March 18, 2016
#Cinderella has a new name. #MarchMadnesshttps://t.co/jMXREMOoUa
— NCAA March Madness (@marchmadness) March 18, 2016
WOODBURY AT THE BUZZER AND IOWA BEATS TEMPLE IN OT! #MarchMadness pic.twitter.com/Oc4wJ3VzEp
— NCAA March Madness (@marchmadness) March 18, 2016
Quenton DeCosey drills 3 free throws with 2.1 seconds left to send Temple into OT vs Iowa! #MarchMadness pic.twitter.com/hs78hWa8gl
— NCAA March Madness (@marchmadness) March 18, 2016
Game winning steal caught on camera. #MarchMadness #NDmbb #Sweet16
A video posted by NCAA March Madness (@marchmadness) on
Recap of Kris Jenkins’ night: 🔥 #MarchMadness
A video posted by NCAA March Madness (@marchmadness) on