SAN FRANCISCO GIANTS

2017 PLAYER GIFS

For the 2017 MLB season, STN teamed up with the Giants for a media day shoot at their Arizona Spring Training facility. We set up a 20ft. x 20ft. tent with a full green screen video studio on location behind home plate. Each player came through in 10 minute increments and were directed through a series of motions depending on their position, in addition to traditional portraits.

THE SHOOT

STN went on location at the San Francisco Giant’s spring training facility and held a 5 hour green screen shoot. Each player and several coaches visited the tented studio in 10 minute increments.

POST PRODUCTION

Based on the 2017 Giants branding and style guide, STN began creating bite size video and gif content that the Giants would be able to use throughout the course of the MLB season.

GAMEDAY USE

Now armed with an arsenal of content, the Giants social media team can make the most of their digital media platforms on game day.

CONTENT LIBRARY

The Giant’s digital team is now equipped with a library of GIFs to be used throughout the season.